case study
pillsbury
Creating the first publicly available interactive resource tracking low-carbon hydrogen projects worldwide and establishing Pillsbury as the authority on clean energy transition.
TURNING PROPRIETARY DATA INTO MARKET AUTHORITY

strategy to execution

Interactive Intelligence Tool
The Hydrogen Map: an interactive platform filtering by geography, technology type, and project stage, functioning as living intelligence rather than static information. The first publicly available resource of its kind.
Data Transformation
Complex project data transformed into accessible global market perspective, making Pillsbury's proprietary insights usable by investors, policymakers, developers, and journalists worldwide.
Market Authority
Platform positioned Pillsbury as essential to the hydrogen economy, generating extensive global energy and infrastructure media coverage and reinforcing leadership in clean energy transition.
Business Development
Adopted as the firm's flagship BD tool, generating new client engagements and demonstrating that law firms can create durable market value through practical, intelligence-driven tools.
“The hydrogen map project required a partner who could make complex regulatory data accessible and visually compelling. ICVM Hawk exceeded every expectation.”





